German organic retailer dennree Group replaces legacy supply chain system with RELEX Solutions tech

The dennree Group, a trading company for organic food in the German speaking region, is working with RELEX Solutions, provider of unified supply chain and retail planning solutions, for forecasting and replenishment, and space management capabilities.

It will replace its legacy system with RELEX to improve availability, reduce out of stocks, and ultimately, eliminate food waste.

As a marketplace for producers, retailers and customers, dennree offers a range of organic products with more than 14,000 products from certified organic production.

The trading company distributes to more than 1,200 organic markets in Germany, Austria, Luxembourg as well as South Tyrol through its own nationwide logistics system.

This also includes the BioMarkt Group, an association of around 530 independent BioMarkt stores and Denns BioMarkt stores from Germany and Austria under the joint umbrella brand “BioMarkt”. In 2023, the company generated consolidated net sales of EUR 1.38 billion. 

“Our decision to transition away from our existing system to RELEX was driven by the need for a modern, integrated solution. Their capabilities align with our vision of reducing waste and enhancing overall efficiency in our supply chain operations,” says Michael Petersen, CIO, The dennree Group

With RELEX forecasting and replenishment and space management solutions, the dennree Group expects to reduce costs associated with spoilage and inventory, while improving product availability.

It will also be able to identify clearance products and create targeted campaigns with optimal pricing at the conclusion of a product’s lifecycle, further adding to waste reduction. 

“The dennree Group’s decision to trust RELEX for their retail planning needs underscores our commitment to delivering value and helping to achieve their goals for the project,” says Michael Hoffmann, VP of Sales, DACH, RELEX.

“We welcome them as our first purely organic grocery customer in the DACH region, joining our stable of grocers worldwide with efficient, accurate supply chain planning and replenishment processes across fresh and centre store products.”