Trust Retail installs self-checkout terminals at new East of England Co-op Ipswich train station store

Trust Retail reports a collaboration with East of England Co-op at its new Ipswich train station store.

This opened yesterday and represents a cashless first for the retailer.

“Hugely significant new store opening this week for East of England Co-op - cutting edge technology and a great location in perfect harmony,” said Rob Smith, Technology Officer at East of England Co-op.

Ashley Hollingsworth, Operating Model Manager, added: “Extremely excited about the launch of our concept store - a huge step forward in efficiency. From eSELs and headsets to self-service only tills, cashless and officeless operations, and not forgetting our new digital processes, we’re proudly advancing on our paperless journey.”

“This milestone has involved cross-functional collaboration across multiple departments. Thank you all for your incredible support in delivering what will soon be our most efficient food store to date.”

In a LinkedIn post, Trust Retail said: “We've installed five state-of-the-art self-checkout terminals at the East of England Co-op’s first fully cashless location, transforming the shopping experience for busy commuters on the Great Eastern Main Line. With over three million passengers passing through annually, this 1,500 sq ft store delivers convenience without compromise.”

“Our software first, hardware agnostic solution has eliminated the need for traditional cashier desks while maintaining full functionality - including refunds - creating significant operational efficiencies for the East of England Co-op team. We're proud to support the future of frictionless retail.”

2025 RTIH INNOVATION AWARDS

Frictionless retail will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.