Manchester City announces tappit partnership

Premier League club Manchester City is teaming up with cashless technology venture, tappit, in the UK and Asia Pacific.

The deal will explore the use of tappit’s technology at club events, including global live screenings and mass participation events. The two will work together to offer a variety of added-value features for fans.

Also of interest: Bury FC partners with tappit for cashless experience

Damian Willoughby, Senior Vice President of Partnerships at City Football Group, says: “Manchester City is excited to be entering this partnership with tappit, whose cashless technology has proven popular at many live events. The partnership comes at a time where football and technology are more closely linked than ever before – working with tappit will certainly help us utilise this. We want our fans to enjoy interacting with the club when attending one of our many live events around the world and we hope this partnership will give our fans some great new experiences.”

Jason Thomas, CEO at tappit comments: “We are delighted to be working with Manchester City and its fanbase across the world. We are committed to helping clubs deepen relationships with their supporters and Manchester City shares our vision to deliver an incredible fan experience. On top of this, the fact that they are a truly global organisation matches both our ambition and geographic reach, making them the perfect sporting partner.”