Bestseller taps Avery Dennison RFID technology to improve visibility and efficiency across its supply chain

Avery Dennison has announced a partnership with fashion apparel company company Bestseller. It recently deployed Avery Dennison’s distribution centre (DC) solution.

In particular, Bestseller tapped Case Verification to RFID enable its DCs and boost inventory and shipping accuracy for millions of items per year. 

Michael Kaufmann, Senior Director, Logistics, Identification Solutions at Avery Dennison, says, “The apparel industry has seen enormous benefits in bricks and mortar stores through RFID technology by boosting product availability and improving the consumer experience.”

“With our recent implementations, we have seen how much more can be unlocked when leveraging the technology more consistently throughout the supply chain to drive accuracy and product availability.”

“Case Verification is a natural next step for us to create more value for brands and consumers, and we are incredibly proud to be partnering with Bestseller on this implementation. Ultimately, this is an important building block for an efficient, fully digitised supply chain.”

Case Verification identifies the content of inbound and outbound shipments through RFID technology.

The content of individual cartons or cases is captured and compared with the ordered quantity to identify potential discrepancies. In addition, it provides a means to deal with these discrepancies to improve the accuracy of shipments, remove friction further down the supply chain, and eliminate claims. 

Casper Overhaven Harboe at Bestseller says, “RFID enabling our supplier network is set to be a game changer for the company since we will be looking to automate all our inbound and outbound shipment verification in our distribution centres and factories.”

“Avery Dennison’s unique solution enables us to monitor our entire distribution network performance in an intuitive dashboard.”

“As a result, any errors can be spotted straight away and corrected before they impact our wider supply chain. Longer term we expect the insights we are gaining to help us make more strategic decisions and further boost our supply chain efficiency.”