US DIY retailer Ace Hardware selects VusionGroup as its exclusive partner for store digitalisation push

VusionGroup has announced a partnership with Ace Hardware to integrate its digital shelf label (DSL) technology across the retailer’s stores.

Amongst the first adopters of full store DSL implementations in the DIY industry, Ace Hardware aims to enhance both customer experience and deliver operational efficiencies across its retail network.

Celebrating its 100th anniversary this year, it has over 5,000 locations across the United States.

VusionGroup’s DSLs operating VusionOX, the company’s Bluetooth-based (BLE) IoT operating system, will integrate with VusionCloud, IoT cloud management software.

The DSLs enable Ace Hardware to update pricing at the store level, in a matter of seconds. Through digitalising the shelf edge, Ace’s managers and associates can be more agile, responsive, and accurate, while also spending more time engaging with customers.

The VusionCloud platform enables the retailer to track, monitor, and manage digital price tags and IoT devices remotely, streamlining processes.

Moreover, LEDs installed on each DSL offer expanded use for in-store picking, put to light, pick to light, and wayfinding for associates and customers alike.

"One of Ace Hardware’s objectives in selecting VusionGroup was to ensure that we had the support and structure for our retailers to be successful," comments Eric Webb, Director of Store Systems and Operations, Ace Hardware.

"By automating pricing capabilities and the efficiencies gained with LED integration into our technology, we can maintain the high level of customer service our brand is known for, while simultaneously streamlining operations at every level."

"We are honoured to partner with Ace Hardware, a pioneer in DIY retail, especially during their centennial celebration year," says Philippe Bottine, CEO Americas & Group Deputy CEO at VusionGroup.

"This partnership is a testament to our shared vision for excellence in retail. By joining forces with Ace Hardware, we are not only expanding VusionGroup's presence in North America but also collaborating with the thought-leaders and innovators who are shaping the future of the industry.”

2024 RTIH INNOVATION AWARDS

Store digitalisation is a key focus area for the sixth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, sponsored by CADS, 3D Cloud, and Retail Technology Show 2025, celebrate global tech innovation in a fast moving omnichannel world.

It’s free to enter and you can do so across multiple categories.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.