Bricks and clicks at heart of John Lewis & Partners offer

Visits to the John Lewis & Partners e-commerce site from mobiles grew by 54% during the period August 2018 to August 2019, up 12% on the previous year, whilst 57% of online orders used its Click & Click option.

Those are some of the key takeaways from its annual retail report, released today. Simon Coble, Trading Director at John Lewis & Partners, comments: “As a destination for customers during key life moments and big decisions, understanding how the nation shops, lives and looks remains at the top of our agenda.”

“We believe that having a physical shopping destination creates human connections and builds trust, particularly at John Lewis & Partners, where our Partners have dedicated training and knowledge to offer specialist advice and personalised support,” he adds.

“A growing range of services are at the heart of what we offer, designed to meet the individual needs of customers and embrace the fun of shopping. Offering the ability to delight customers with immersive experiences and make their purchases more meaningful is where bricks triumph over clicks.”