Focus on cutting-edge AI as eBay veteran Diana Pulnar joins Outfittery as Chief Product & Tech Officer

European personal shopping service, Outfittery, has announced Diana Pulnar as its new Chief Product & Technology Officer (CPTO).

In a LinkedIn post, CEO and Co-founder, Julia Bösch, said: “Our journey together spans years. I first met Diana several years ago, and I immediately knew I wanted her on our team.”

“While the timing didn’t work out back then, we reconnected over coffee a few months ago, and this time, it clicked! Fun fact: Diana has been on my ‘secret list’ of people I’ve always hoped to work with, and I’m overjoyed that it has now become a reality.”

She added: “Diana brings over 20 years of experience, including her role as Senior Director of Product at eBay. She’s navigated the complexities of large corporations and the fast pace of startups like StudiVZ, making her a versatile and visionary leader.”

“Her passion for technology, product innovation, and customer centric thinking is unparalleled. In an industry that still has far too few women and mothers in leadership roles, Diana stands out as a true role model.”

As CPTO, Pulnar will focus on driving innovation, transforming the shopping experience with cutting-edge AI, and creating solutions fuelled by deep customer insights.

Bösch commented: “On a personal level, I appreciate Diana’s open, honest and direct manner – exactly the leadership style that characterises Outfittery, perfectly matching our company culture.”

Hitting the UK

Gemany-based Outfittery launched in the UK last year, marking is 10th European territory.

The company, founded in 2012, started with the aim to “serve customers around the world, offering assistance and guidance in a fast-paced world”.

Originally serving the menswear demographic, it expanded into womenswear in 2021.

2024 RTIH INNOVATION AWARDS

AI is a key focus area for the sixth edition of the RTIH Innovation Awards, which is now open for entries.

The awards, sponsored by CADS, 3D Cloud, Retail Technology Show 2025, and Business France, celebrate global tech innovation in a fast moving omnichannel world.

It’s free to enter and you can do so across multiple categories.

Key 2024 dates

Friday, 25th October: Award entry deadline 

Tuesday, 29th October: 2024 shortlist revealed

30th October-6th November: Judging days

Thursday, 21st November: Winners announced at the 2024 RTIH Innovation Awards ceremony, to be held at RIBA’s 66 Portland Place HQ in Central London.