Asda ramps up roll-out of new Express stores as nine more locations launch in one week period
Asda has continued the roll-out of new Express convenience stores this week, by launching nine new locations. The UK grocery giant says that the move reflects an ambition to strengthen its presence in high footfall urban areas, residential neighbourhoods, and transport hubs - locations where the retailer has traditionally had a limited presence.
Seven new London stores will open this week at Tower Bridge, Greenwich, Limehouse Station, Harringay, Deptford, Whetstone and the former Arsenal FC club shop at Finsbury Park station.
Outside the capital, two new locations will also launch in Botley (Southampton) and Stoke, bolstering Asda’s presence across southern and central England.
Open daily from 6am to 11pm, customers can expect a full range of fresh, ambient and chilled groceries, alongside beers, wines and spirits. Additional services include Costa Coffee machines, ATMs, Amazon collections and returns, and on-demand delivery options through the likes of Uber Eats, Just Eat and Deliveroo.
All new stores will also be equipped with electronic shelf edge labels (ESLs) from day one.
Joseph Sutton, Vice President Asda Express, foodservice and fuel, says: “We’re thrilled to be opening nine new Express stores this week, including seven in London – an area where we have traditionally had less of a presence in convenience.”
“These openings are a key part of our strategy to bring Asda’s unbeatable value to more urban areas and residential communities across the UK. We know customers have looked forward to these stores opening for a long time, and we’re delighted to welcome them in and offer outstanding value across their favourite products.”
Earlier this month, Asda opened a new Express store in Castleford, kicking off the latest phase of its roll-out programme. It is targeting to open a further ten Express locations before the end of the year, and lays claim to a strong pipeline of further openings planned for 2026.
Entering the convenience market in 2022, Asda will be operating almost 500 such stores by the end of this year.
2025 RTIH INNOVATION AWARDS
Physical retail was a key focus area at the 2025 RTIH Innovation Awards.
We received a record number of entries and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.
For a full rundown of all of the shortlisted entries, click here.
Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC in Central London on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.
In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”
“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”
He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”
Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.
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