Klarna buys Moneymour and teams with Bea Åkerlund

Buy now, pay later specialist Klarna is to acquire Moneymour, an Italian payment company, from the founders and minority investors. Terms of the deal were not disclosed.

Moneymour was founded in 2017 and allows consumers to split their purchases into monthly instalments based on an instant credit assessment.

"We're impressed with what the Moneymour team has achieved so far, and we are also happy to now progress the establishment of our new product development hub in Milan,” says Koen Köppen, CTO at Klarna.

“The talented team has developed an interesting offering for the Italian market, and with their knowledge and expertise we can further strengthen our underwriting capabilities in the market. Under the Klarna umbrella, we will together further develop the proposition and scale this across markets, which will support in accelerating growth.”

The transaction is expected to be completed in Q1 2020.

Bea Åkerlund

Klarna and fashion activist and celebrity stylist Bea Åkerlund have released a pair of limited edition, genderless marriage proposal rings - the Knight Finger and Unification.

“We believe everyone should get what they want in shopping and in life,” says David Sandström, CMO at Klarna. “That's why we have designed a pair of limited edition rings that symbolise the beauty of getting what or who you love, without rules standing in your way.”

Both rings are made of gold vermeil. The Knights Finger features 246 rose pink and four crystal stones in pavé settings whilst the Unification ring features a single crystal stone. Priced at $950 (Knight Ring) and $500 (Unification), they are available from 12th February for pre-order on hbx.com as part of an exclusive partnership with HYPEBEAST. For more information visit here.

All proceeds from the sale of the rings will go to not-for-profit organisation Dress for Success.