Galeries Lafayette Haussmann taps Go Instore tech
Galeries Lafayette Haussmann has launched an Exclusive Live Shopping service as part of efforts to tackle the coronavirus crisis.
Powered by Go Instore, this gives home shoppers access to a large part of the luxury and premium range at the Galeries Lafayette flagship store via live video, with the assistance of a personal shopper or brand ambassador.
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The Paris store closed its doors on 15th March due to the coronavirus outbreak. The new service, available in several languages, is open to customers in France and beyond, and offers next day home delivery and same day Click and Collect in-store.
Exclusive Live Shopping is available via a platform on galerieslafayette.com. “We strongly believe in omnichannel retail, and the unprecedented situation that we have just experienced drove us to demonstrate the extent of our agility and creativity,” says Alexandre Liot, Director at Galeries Lafayette Paris Haussmann.
“Our objective is clear: making what we offer at our flagship store on Boulevard Haussmann accessible to as many people as possible, beyond its walls. With this in mind, we have increased our initiatives in recent months, for example by ramping up the roll-out of handsfree and ship from store shopping.”
“With Exclusive Live Shopping, we are taking a new step towards the unique experience that we wish to offer our clients, alongside the leading luxury brands that have wholeheartedly supported us within very tight deadlines.”
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