Burger King deploys Qlik Sense across Russian restaurants

Burger King has worked with Qlik to consolidate data from different systems and improve the decision making process at all levels across its restaurants.

“As a business, we identified three areas we needed to address. First was a way to quickly respond and correct issues that affect our restaurant efficiency and customer service,” says Pavel Vasilyev, Deputy Head of Information Technology Department at Burger King Russia.

“Second is to allow management to provide detailed daily reports to relevant staff. And third is to have a single source of truth from all our data sources. Partnering with Qlik has enabled us to address all these needs, and we are already seeing great results from using its tech.”

Burger King will be deploying Qlik Sense across all local PoS databases in 760 restaurants in Russia.

This will allow managers and employees to see their restaurant performance indicators in real-time and adjust their outputs if there are complaints or negative feedback from customers.

“We are excited to be working with Burger King to help them maintain their lead in the fast moving fast food market,” says Alexey Artemenko, Regional Director, Qlik Russia and CIS at Qlik.

“With Qlik, the company is able to have a real-time view of a range of metrics such as revenue levels, sales of specific products and staffing levels, all to drive better performance and ultimately improve customer service in each of its restaurants.”