Foodhub inks advertising partner deal with Stoke City FC
Online takeaway firm Foodhub has announced a partnership deal with EFL Championship football club Stoke City FC.
It is now an official advertising partner of the Potters, as part of a two-year deal that will see Foodhub branding displayed around the club’s bet365 Stadium and also its digital platforms.
The deal will see Foodhub receive two minutes of advertising per game on the pitch side hoardings, with additional advertising appearing around the bet365 Stadium and across the club’s digital platforms.
Both parties expect the tie up to result in fan competitions, as well as the possibility of Foodhub working alongside Stoke City’s catering operations to improve supporter experience on match days.
The former has 30,000 restaurants, takeaway and restaurant partners across the UK, USA, Australia, New Zealand and Canada, and took more than 34 million orders worldwide last year.
Around 400 independent takeaways and restaurants in the Potteries are signed up to its portal.
CEO Ardian Mula says: “We are absolutely thrilled to be partnering with Stoke City, one of the founding members of the Football League – and the backbone of our city.”
“We too take immense pride in supporting the Stoke-on-Trent community, and we’re positive that our new association together will reinforce this commitment on both sides.”
“As a business, we couldn’t dream of a more perfect match, and we’re massively excited to support the club in its efforts next season.”
Stoke City’s Partnerships and Advertising Manager, Steve Forrest, says: “We are delighted to welcome Foodhub as our latest Platinum Partner and would like to take this opportunity to thank Ardian and the team at Foodhub for their incredible support.”
“As an ambitious international company with roots laid firmly within Stoke-on-Trent, they are a great addition to our partnership portfolio and understand the benefits to be had in working closely with Stoke City Football Club and engaging closely with our supporters.”
He adds: “We have already been working closely together on a number of exciting activations ahead of the forthcoming season and we look forward to sharing these with supporters over the coming weeks.”