Turner Price taps Mirakl tech for online marketplace launch

Turner Price is laying claim to the UK's first wholesale foodservice marketplace, powered by Mirakl technology.

This gives caterers access to more than 10,000 new products.

With the marketplace, Turner Price hopes to stock 50,000 products by the end of the year.

It will bring together sellers that offer customers the likes of food, catering equipment and accessories, tableware, kitchenware, clothing, specialist food and drink.

Our newest Marketplace supplier - Vikan By Elliott's Online😀

All your food and beverage industry cleaning products available a your fingertips💻 https://t.co/RuJ1sZYprE pic.twitter.com/tB4qWfw7K7
— Turner Price (@TurnerPriceFood) June 2, 2021

Traditionally, Turner Price delivered to six counties, but through the marketplace it now has the ability to go UK wide.

“The marketplace model was a no brainer for us, as we lead the way in digital innovation in the sector and transform wholesaling to deliver the very best service to our customers,” says Julian Owen, Director of Sales Marketing at Turner Price.

“Like many sectors, catering experiences fast moving trends and customers want to tap into these, while also having a broader choice of products.”

“Marketplace is changing the paradigm of traditional wholesale and our marketplace, powered by Mirakl’s leading technology and expertise, is unlocking greater revenue, better customer relationships and pushing our business ahead of the competition.”

Marc Teulières, EVP, Customer Success B2B at Mirakl, comments: “Turner Price is driving digital disruption in the food and beverage wholesale sector in the UK and the marketplace is already bringing strong results, including record website traffic.”

“Working alongside Turner Price to set up the first food service marketplace is a strong signal that the UK B2B market is ready to embrace the marketplace model as a means to innovate, drive growth and digitally transform.”