Chico's FAS inks retail technology deal with fabric

fabric has landed a deal to provide US-based fashion company Chico's FAS with its headless commerce platform.

This includes omnichannel order management and inventory systems.

Chico's FAS is tapping fabric's modular architecture, enabling swift implementation across a host of consumer facing innovations, while fabric will be able to harness Chico's FAS' understanding of omnichannel boutique retail.

These microservices and tools will help drive the latter’s current and future initiatives, including ship-to-store, same-day-delivery, social commerce, and the Virtual Stylist programme.

Chico's FAS will also leverage fabric's platform for inventory management.

Jay Topper, Chief Digital Officer at Chico's FAS, comments: "fabric understood our strategy and brought to the table a technology solution and vision that fit perfectly.”

“We were drawn to their business first thinking and modular architecture, which in today's commerce world is a must have.”

“We believe this relationship developed at the perfect time for both of our companies. From top to bottom, fabric's like-minded team could not be more culturally aligned to Chico's FAS.”

“Superior order management capabilities are at the center of today's and tomorrow's commerce solutions.  There just aren't many platforms out there that understand this and could check all our boxes, but fabric did."

"We are thrilled that Chico's FAS has partnered with fabric to drive their innovative customer centric approach," says Faisal Masud, CEO at fabric.

"We are continuously impressed by their strategy, ideas, and commitment to their customers.”

“Our approach to headless, composable, and API-driven capabilities will give Chico's FAS the tools they need to stay ahead of the curve in today's rapidly changing omnichannel retail environment.”

“We could not have picked a more perfect anchor client for what we also consider to be the heartbeat of the commerce ecosystem."