CommentSold tech powered Whiskey Skies omnichannel live selling push sees retailer hit $10 million in sales

Whiskey Skies, a women's fashion retailer, reports that it has reached over $10 million in lifetime live selling GMV on the CommentSold platform, utilising multi-casting live selling capabilities to drive sales across social channels, owned website and app.

Founded by Joanne Vitale in 2016, Whiskey Skies was built on a vision to make trendy clothing, home decor, and accessories accessible and affordable for women of all shapes and sizes.

Tapping CommentSold's warehouse management tools and shipping and fulfilment capabilities, it has scaled from an operation in Vitale’s home to a 7,000 sq.ft. warehouse.

“We couldn't be happier with our partnership with CommentSold. They've helped us take our business to the next level, with the ability to efficiently manage our warehouse operations and fulfill orders quickly and accurately,” says Vitale.

She adds that the combination of a user-friendly app with a private sales channel, along with seamless integration with social media channels, has helped to cultivate the brand’s highly engaged community of women.

Live selling with social integration has proven an efficient customer acquisition channel, as 45% of its first time customers have come from a single social media platform.

“We're constantly looking for ways to help retailers stay ahead in the fast-paced world of e-commerce,” says Gautam Goswami, CEO at CommentSold.

“Our direct integration with social media channels is a game-changer for brands looking to reach a wider audience and capitalise on the latest trends. We're excited to see our customers, like Whiskey Skies, experience rapid growth and success through social media platforms.”