AI video privacy specialist Pimloc ramps up global expansion push as it lands new investment
Pimloc, an AI video privacy and analytics company, has secured $5 million in investment led by Amadeus Capital Partners and Edge Ventures with Zetta Venture Partners, MD One, and Symvan Capital.
It says that the cash will enable it to tap the growing global market for secure video.
“This is a pivotal moment for us,” says Simon Randall, CEO at Pimloc. “We’re scaling rapidly into new sectors, regions, and multimodal workflows, and this investment is a strong endorsement of the platform we’ve built and the category we’re defining.”
“Each investor brings strategic insight - whether in AI, industry specific domains, or international expansion - that goes well beyond capital. Their backing strengthens our ability to grow thoughtfully, unlock new high impact use cases, and deliver the infrastructure the world needs for privacy first AI.”
The company’s Secure Redact platform has been deployed across law enforcement, healthcare, education, insurance, transport, and retail sectors via SaaS, APIs and private cloud deployments, to meet rising privacy, transparency, and compliance demands.
In terms of its channel partner network, integrations are in place with the likes of Microsoft, Eagle Eye Networks, Milestone Systems, amd Rhombus Systems.
“As AI matures, trust, control, and accountability become paramount,” says Nick Kingsbury, Partner at Amadeus Capital Partners. “Pimloc has built a platform that’s both technically sophisticated and commercially proven, with strong momentum across sectors and regions. We’re excited to back their global growth as Secure Redact becomes foundational infrastructure for privacy first video intelligence.”
“We’re very pleased to co-lead Pimloc’s latest investment round as the company enters a pivotal phase of global expansion,” says Hugo Sunnucks, Investment Manager at Edge Investments.
“Under Simon Randall’s leadership, it has built an outstanding platform that enables large-scale, highly accurate video redaction, a capability that is becoming increasingly vital across a wide variety of sectors. Its pace of innovation, combined with a clear and urgent mission, is transforming how organisations handle sensitive visual data in a privacy first world.”
RTIH AI in Retail Awards
RTIH, organiser of the industry leading RTIH Innovation Awards, proudly brings you the first edition of the RTIH AI in Retail Awards, which is now open for entries.
As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalising customer experiences to optimising inventory, uncovering insights into consumer behaviour, and enhancing the human element of retailers' businesses.
With 2025 set to be the year when AI and especially gen AI shake off the ‘heavily hyped’ tag and become embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast moving omnichannel world and the resulting benefits for retailers, shoppers and employees.
Our 2025 winners will be those companies who not only recognise the potential of AI, but also make it usable in everyday work - resulting in more efficiency and innovation in all areas.
Winners will be announced at an evening event at The Barbican in Central London on Wednesday, 3rd September.
