Kroger switches on rapid delivery service in USA across Uber Eats, Uber and Postmates apps

Uber Technologies and The Kroger Co. have announced the launch of nearly 2,700 Kroger owned stores on the Uber Eats, Uber, and Postmates apps.

Customers across the US can now shop their local Kroger banner for fresh groceries, Kroger's Our Brands favorites, household essentials etc and get on-demand and same day delivery via Uber's apps. The roll-out delivers on the companies' previously announced plan to broaden access to this service.

In addition to Kroger's floral and sushi shops already available on Uber Eats, customers can browse full store assortments from Ralphs, Fred Meyer, King Soopers, Smith's, Fry's, Harris Teeter, Mariano's, and additional Kroger banners, then schedule delivery at the time that works best for them.

"Customers' needs evolve constantly, and at Kroger, we're committed to meeting them with solutions that fit every moment with the understanding that what is convenient changes day-to-day," says Jody Kalmbach, Kroger Digital Experience and eCommerce Group Vice President. "Collaborating with Uber enables us to deliver even more convenience and flexibility, helping more families access the food they love with ease and reliability."

"Making Kroger's banners available across Uber's apps gives shoppers a simple, reliable way to get their weekly groceries or last minute items whenever they need them," says Hashim Amin Uber's North American Head of Grocery and Retail. "We're excited to begin working on our shared vision for convenience and to give households even more flexibility in the months ahead."

Kroger switches on rapid delivery service in USA across Uber Eats, Uber, Postmates apps

2026 RTIH Innovation Awards

On demand delivery will be a key focus area at the 2026 RTIH Innovation Awards.

The awards will open for entries in April. They celebrate global retail technology innovation in a fast moving omnichannel world.

Our winners will be revealed at the 2026 RTIH Innovation Awards Ceremony, taking place at The HAC in Central London on Thursday, 15th October.

Check out our 2025 winners here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.