Marxent and HNI launch 3D commerce apps for home workers

HNI Corporation and Marxent have announced the release of several new 3D commerce apps.

These include a 3D Product Configurator for Hearth & Home Technologies, the HON Now 3D Room Planner and the mobile friendly HON Home Office Scene Configurator - all pitched at consumers who are working and shopping from home.

HNI needed a partner who could market quickly and effectively. They chose Marxent to launch a 3D Product Configurator, 3D Room Planner, and Scene Configurator to serve consumers working and shopping from home.https://t.co/CSUActFQEX
— Marxent (@Marxent) March 3, 2021

“Telecommuting has seen significant growth during 2020 and we expect this ‘new normal’ to persist. All work from home employees deserve comfortable office spaces at reasonable price points, tailored to their needs,” says Kris Rao, Chief Information and Digital Officer at HNI.

“In addition to telecommuting, consumers are investing more in their homes and remodelling projects and desire the ability to buy interior home products such as fireplaces in the most easy and interactive way.”

“From the comfort of their own home, consumers can personalise a hearth product, preview it in real-time and request a consult with the 3D Product Configurator.”

“We needed a partner who could make it happen quickly. Marxent’s speed to market was unmatched. They helped us to launch multiple applications for us across brands in just four months.”

“When the sudden need for socially distant shopping made 3D commerce essential for home office furniture manufacturers, we were ready to expand the utility of Marxent 3D Cloud to meet the unique needs of this category,” comments Beck Besecker, Marxent’s CEO and Co-Founder.

“Marxent has established a track record in 3D applications for residential furniture, kitchen, bathroom, and outdoor space planning over the past three years.”

“We pivoted quickly to extend our 3D product configuration and 3D room planner innovations to a space where there was an immediate and compelling need - home office furniture and home hearth products.”

“We chose Marxent not only for their visualisation platforms, but also their approach to partnering. Their operation is designed to help us stay ahead of the sea of new technologies to better serve our customers,” Rao adds.

“Marxent brings scale, speed, maturity, reusable assets, and professionalism to 3D configuration and space planning. They do it all.”