FinTech firm Juni targets online retailers as it launches buy media, pay later product at flagship event in Gothenburg

You’ve no doubt heard of buy now pay later, but now brace yourselves for the latest deferred payment scheme on the market: buy media, pay later, courtesy of Juni and its new Juni Invoices product.

As part of the offering, online retailers can choose flexible media buying financing options, from 30, 60 and up to 90 extra days to settle their invoices.

For e-commerce businesses, advertising is a key vehicle to help them unlock growth. According to recent Juni data, ad investment equated to 63.5% of Juni’s European based customers’ total budget in the first quarter of this year.

However, with media buying comes several challenges, from missed or late payments to time consuming processes and cash flow worries. Juni says it is helping businesses overcome these issues via Juni Invoices.

The offering auto-collects and scans invoices through its integration with Google and Facebook Ads and automatically matches each invoice to the right transaction. It saves finance teams time by settling invoices in a matter of seconds.

“Our customers want more cash to invest in acquiring new customers, and with up to 90 extra days to pay their invoices from Google Ads and Meta they free up a lot of additional capital to invest,” says Samir El-Sabini CEO and Co-Founder at Juni.

“We’re excited to launch a product that enables them to invest more in their ad campaigns and help them reach more people. Juni Invoices allows e-commerce companies to boost cash flow, save time by streamlining the invoice process and enjoy better payment terms than anywhere else in the market.”

Launching alongside its invoice offering, is Juni’s mobile app. This aims to puts e-commerce businesses in control of their cash flow on the go with instant access to card details, receipt uploads for easy expense reporting, spend management and more.

Both products are being unveiled today at Juni Day, the company’s flagship event in Gothenburg.

“The launch of Juni Invoices is another step for us to help drastically improve our customers' cash flow, providing a solution that is tailor-made for their business needs with flexible financing options offered through a simple, integrated user experience. With the newly launched mobile app, they can also access Juni anytime, anywhere,” comments Shelley Havemann, Senior Director of Product at Juni.

“Building products that solve our customers' pain points is our main focus, and we’re looking to add features to Juni Invoices throughout the year, including inventory financing and automations that save them time and money. In today’s climate, managing finances well is key for any business, and we will be there with our customers every step of the way.”

Juni Invoices will initially be available to e-commerce companies based in Europe. It is expected to launch in the UK later this year.