Walmart sets sights on college students as it unveils next phase of View In Your Home offering
US college students are getting ready to head back to campus – and Walmart is looking to make it easy and affordable for them to create the perfect dorm room.
The retailer is unveiling the next phase of its View In Your Home offering, with new features.
This helps customers visualise how furniture and home décor will look in their space. The new features are rolling out now on iOS for AR enabled items on the latest version of the Walmart app.
It is now possible to place, add and swap multiple items in a room at one time, without limit, to curate and visualise the entire space.
People can also view an expanded selection of 7,000+ AR enabled home products across indoor/outdoor furniture, electronics, lighting and more.
And complete the look of a space with complementary item recommendations based on what products work well together.
They can swap items with recommended substitutes via a ‘Similar Item’ feature, enabling customers to visualise size and fit of a comparable item before they choose what works best in their space.
And they can purchase an entire room of furniture with a single tap for a quicker and more efficient checkout experience – whether they want fast delivery or curbside pick-up on the way to campus.
Elsewhere, Walmart Marketplace has launched Restored Premium to help customers discover a broader assortment of refurbished items at everyday low prices.
Items – including laptops, TVs, tablets and appliances – promise to be like new, but without the associated cost.
For the first time, Walmart is introducing Walmart+ Student, a limited time offer from 28th July to 7th September where eligible students will get 50% off a monthly or annual W+ membership.
Students who sign up for the discounted membership can keep the discounted price as long as they remain eligible and keep an active plan.
