Disrupting the menopause space: online retailer Just Hotter hires Natasha McNamara as Chief Content Officer

Just Hotter, an online store dedicated to women aged 40+ going through the various stages of menopause, has announced the appointment of Natasha McNamara as its new Chief Content Officer (CCO).

She will be responsible for overseeing the development and implementation of the venture’s community strategy, ensuring that the company's online presence is engaging, informative, and aligned with its brand values.

This includes managing all aspects of content creation, from planning and production to distribution and analysis.

McNamara is an award winning Editor with 20 years’ experience in digital publishing specifically content strategy and audience development working across lifestyle, fashion and beauty for leading publishers brands. 

"I am thrilled to be joining JustHotter.com and partnering with the amazing and talented Sarah in our mission to disrupt the menopause space at a time when women need to feel heard and understood as they enter this new chapter of their lives,” she says.

“My background as an Editor alongside Sarah’s incredible experience as an entrepreneur already feels like a powerful partnership and I am looking forward to taking JustHotter.com into her next phase with content created to engage the 13 million women in the UK today who are experiencing perimenopause or menopause symptoms.”

“I am delighted that Natasha is joining me in this new journey to help empower women going through the phases of the menopause. I am extremely passionate about breaking down the barriers around taboo regarding all things menopause, and after meeting Natasha it became clear she would be the perfect partner to join me on this exciting journey,” says Sarah Curran, Chief Menopause Officer at JustHotter.com.

“Building a Justhotter.com community is a key part of our strategy and vision, and Natasha brings a wealth of experience to bring this to life.”

2023 RTIH Innovation Awards

Curran is a member of the 2023 RTIH Innovation Awards judging panel.

This also includes:

Mike Cadden, IT Director and CIO with 25 years’ experience running tech teams and strategic delivery for many leading UK and international retailers

Peter Waugh, Director, International Digital (EMEA, LAC & AP), Starbucks

Carole Kingsbury, Former Director of IT, Ted Baker

Christine Russo, Industry Analyst and Retail Influencer

Paula Bobbett, Chief Digital Officer, Boots

Warren Richmond, Founder and CEO, Situ LIve

Matt Bradley, Director and Founder, Retail Technology Show

Scott Thompson, Editor and Founder, Retail Technology Innovation Hub

Toby Pickard, Global Insight Leader, IGD

Matt Taylor, Technology Transformation Leader at EY, Retail and Consumer Products

Amodini Chhabra, Investor, Compass Digital Ventures

Gary Newbury, Supply Chain Advisor and Delivery Executive

Nadine Neatrour, Marketing Director, Selfridges 

David Polinchock, Co-Founder/President, Unified Brand Experience Lab

DON’T DELAY, ENTER TODAY!

The fifth edition of the RTIH Innovation Awards is now open for entries.

Sponsored by PMC, CADS, 3D Cloud by Marxent, and Goodays, it celebrates global tech innovation in a fast moving omnichannel world.

Deadline for 2023 submissions is Friday, 27th October, with winners being revealed at an exclusive event at the Barbican Centre in central London on Wednesday, 29th November.

Entries are free and you can submit in multiple categories.

For FAQs and entry forms, click here.

RTIH Editor, Scott Thompson, says: “Innovation and technology play a critical role in the success of the retail sector, so it is great to recognise standout examples through our awards.”

“Thanks to all those who entered the 2022 event. We received a record number of submissions and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.”

“I’m excited to launch the fifth edition of the awards. The 2023 event will be the biggest and best yet.”