Paul UK gears up to implement Sona workforce management solution to meet the needs of today’s employees

Paul UK, a bakery chain that has 37 stores in Great Britain, primarily Central London locations, is getting ready to implement Sona’s end-to-end workforce management solution.

Dawn Humphries, Head of HR & Training at Paul, says: "Our decision to choose Sona was made easy for us once we explored the features and met with the team. It was the most effective solution we found that had the answers to the challenges that we are facing with the needs of today’s workforce.”

“It is integrated with most of our other HR platforms which will reduce the amount of admin and human intervention that we have currently.”

She adds: “Based on all the help and support received during our initial discussions, I can only be excited for the journey that is to come. Our teams are enthused about the time that they will get back for all the great stuff like engagement and team development."

In a LinkedIn post, Sona said: “We look forward to supporting the Paul team on their digitisation journey, so they can focus on helping their teams and delivering the exceptional service they're known for.”

Funding round

Sona recently raised $27.5 million in a Series A funding round led by Felicis.

The London-based company also welcomed onboard Northzone along with participation from Gradient Ventures, Speedinvest, Antler and Black Angel Group.

Sona has raised $40 million+ to date and is using this fresh round of capital to expand its go-to-market function and build more advanced AI capabilities on its platform.

Steffen Wulff Petersen, Co-Founder at Sona, said: “This is  a huge milestone for us - the entire team has been working incredibly hard on delivering a massive next-generation solution for our amazing early customers.”

“A special thank you to Donna Leedham at Affinity Trust, Claire Kennedy at Liaise, Mike Langstaff and Gleneagles, Joanna Scammell at Community Integrated Care, Brendan Smith at Choice Support, thanks also to our Senior Advisor David Campbell for your guidance.”

He added: “With this new round of funding we’ll accelerate the buildout of our AI driven workforce management platform which kicks off a new era of intelligently managing your frontline workforce to drive better business outcomes, deliver a better service and create a happier workforce.”

“It’s been an awesome journey already and it makes me happy that I get to work every day with my co-founders Oli Johnson and Ben Dixon, our CoS Anne Crawford (our very own Sheryl Sandberg!) and our amazing team of old and new colleagues.”