Deliveroo and KFC shake hands on deal that adds fried chicken brand to quick commerce platform

Deliveroo and KFC have announced a new partnership that will make the fried chicken brand available to customers via the former's platform.

The partnership, now live, will initially be available from select restaurants covering London and the South East, before rolling out to 924 KFC restaurants by the end of the month.

"With more than 900 KFC restaurants nationwide coming onboard, we’re thrilled to be working together again to expand access to one of the UK’s most loved brands and meet customer demand across the country," says Carlo Mocci, Chief Business Officer at Deliveroo.

"Our new partnership reflects the continued popularity of the chicken category on Deliveroo, and supports KFC’s ambition to evolve its digital offering and make it as easy as possible for fried chicken fans to order their favourites."

KFC UK and Ireland Chief Legal Officer Ella Smith comments: “We know we need to be wherever our customers are, which is why we’ve doubled down on our digital offering over the past few years. Finding the right combination of ordering options and commercial partnerships to serve all our customers simply and easily is key, and this partnership with Deliveroo will help bring KFC to more people nationwide.”

The tie up follows news earlier this week that Deliveroo is to be acquired by US rival DoorDash in a deal clocking in at £2.9 billion.

2025 RTIH INNOVATION AWARDS

Food delivery will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.