REWE taps Trigo tech as it opens second hybrid autonomous store

A new REWE store powered by Trigo technology has gone live in the central Berlin neighbourhood, Prenzlauer Berg.

Following REWE’s first hybrid autonomous store in Cologne, the Berlin location is nearly double the size at around 400 square metres.

“We worked closely with REWE to integrate with IoT devices to provide Pick&Go shoppers with the full REWE shopping experience,” says Michael Gabay, CEO at Trigo.

The Berlin store will feature a smart scale that enables frictionless checkout shoppers to buy produce by weight for the first time in REWE’s autonomous stores.”

“In a first for Trigo – this store will support bottle recycling deposit machines, for which, together with our partners at REWE, we developed a solution specific to the hybrid model to differentiate between traditional and Pick&Go shoppers.”

He adds: “Most importantly, this store marks a technological and commercial milestone for Trigo – it boasts the largest number of SKUs in a store we have opened yet.”

“One of the key challenges in building increasingly larger stores is to support significantly more SKUs. At an impressive 10,000 SKUs, the REWE Berlin store demonstrates our significant progress in building increasingly larger stores.”

Funding round

Last month, Trigo bagged $100 million in funding, reaching a total of $204 million raised to date.

The investment was led by Singapore state investment firm Temasek (TEM.UL), and 83North.

New strategic investors include SAP and existing backers also joined the round, including Hetz Ventures, Red Dot Capital Partners, Vertex Ventures, Viola, and REWE Group.