April 2021: top 10 most clicked retail technology articles

From crisp sandwiches to augmented reality pop star performances, these are the RTIH retail systems articles that caught your fancy during April.

Iceland provides 10% in-store discount for NHS workers

Iceland is offering NHS workers a 10% shopping discount, running until 2nd May.

Walkers tackles crisp sandwich debate with new VCCP ad campaign

Walkers has partnered with VCCP to launch a campaign exploring a range of reactions to the good old crisp sandwich.

Rakuten Europe and Chiliz launch fan token partnership

Chiliz, the blockchain venture behind the Socios.com fan engagement platform, has announced a partnership with Rakuten Europe.

The latter’s customers in Spain, UK and Germany can now use Rakuten points to redeem fan tokens.

Morrisons ends 10% teacher discount and focuses on More For Teachers Club

Morrisons has pulled a 10% discount for teachers and school staff that had been on offer as a thank you for their work during the coronavirus outbreak.

Amazon opens third London Amazon Fresh store, in White City

Amazon has opened an Amazon Fresh location in White City, London.

It’s the third such convenience store to feature Just Walk Out Shopping tech in the UK, which was pioneered at the Amazon Go offering in the States.

Tesco tests out Finest Restaurant Collection boxes

Tesco is sinking its teeth into the buoyant meal kits market with the trial launch of Finest range restaurant quality collection boxes.

Liam Payne set for EE BAFTAs augmented reality performance

Pop star Liam Payne performed in an EE BAFTA real-time augmented reality mobile experience, ahead of the EE British Academy Film Awards.

Salesforce Ventures backs online marketplace startup Marketplacer

Australian retail systems company, Marketplacer, has secured new funding ($4 million) from Salesforce Ventures to help accelerate North American expansion.

RTIH Top 50 Retail Technology Influencers List announced

Check out the first ever RTIH Top 50 Retail Technology Influencers List, sponsored by Selazar.

GameStop all over again. Investors will get burned in Dogecoin frenzy

The Dogecoin (DOGE) cryptocurrency has become the new GameStop, with frenzied trading potentially delivering a bloody nose to novice investors, according to Nigel Green, CEO at financial advisory and FinTech organisation deVere Group.