German startup Sizekick agrees AI powered partnership with Swedish active wear brand STRONGER

Sizekick, a Munich-based startup specialising in AI driven size recommendations for online fashion retail, has announced a partnership with STRONGER, an activewear brand based in Stockholm, Sweden.

Sizekick provides precise size recommendations based on individual body measurements.

“We believe STRONGER is a perfect partner for us. Their unwavering commitment to delivering exceptional user experiences and sustainability aligns seamlessly with our mission to eliminate returns based on size uncertainty," says David Oldeen, Co-founder and CEO at Sizekick.

"Together, we aim to enhance STRONGER's profitability through reduced return rates and improved conversion rates, offering customers a seamless and sustainable shopping experience."

“Our collaboration with Sizekick underscores our commitment to providing tailored size recommendations based on individual body measurements," says Sabrina Leuenberger, CMO at STRONGER.

"This strategic move is a critical step towards sustainability and enhanced customer experiences. We are optimistic that this AI powered tool will significantly reduce return rates and the associated carbon emissions, contributing to our ambitious environmental goals."

She adds: “Addressing high return rates and associated costs is not only an environmental concern but also a significant business challenge for STRONGER. By reducing return rates, the brand aims to enhance profitability.”

“This strategy reflects the broader trend in e-commerce towards adopting technological innovations to promote sustainable business practices.”

“Incorporating solutions like Sizekick demonstrates our commitment to responsible consumption, benefiting the planet while enhancing customer satisfaction and loyalty.”