Unified Commerce Group teams up with HotWax Commerce as it creates omnichannel retail technology stack

HotWax Commerce, a provider of omnichannel order management solutions within the Shopify space, has announced a partnership with Unified Commerce Group (UCG).

Frank And Oak, a Canadian sustainable fashion brand within UCG's portfolio, has implemented HotWax Commerce OMS alongside Shopify PoS, enhancing its omnichannel initiatives such as mobile checkout, buy online pick up in-store, endless aisle, ship from store and buy online return in-store.

UCG embarked on a quest for alternatives to its NewStore mobile PoS, and Shopify PoS emerged as a natural contender, given its existing Shopify e-commerce infrastructure.

However, UCG encountered limitations with Shopify PoS, particularly in advanced store inventory management and omni order management capacities, which were integral to its operations.

It was during this search that it discovered HotWax Commerce. Upon realising that it is pre-integrated with both Shopify PoS and Shopify e-commerce, as well as pre-integrated with Netsuite ERP - the ERP utilised by Frank And Oak - UCG's confidence grew.

Leo Lo, CTO at UCG, says: "We wanted a platform that offers powerful order and inventory management, while being simple to use and has a robust out-of-the-box integration with NetSuite and Shopify, and that makes HotWax Commerce an easy choice for us.”

“This partnership helps UCG to accomplish a key part of our vision - to provide a truly seamless omnichannel experience to our customers around the world.”

Wangshui Wei, Enterprise Architect at UCG, says: "We wanted to roll-out Shopify PoS and HotWax Commerce in just four months because the contract with our previous vendor was about to end.”

“Our internal dev team, along with HotWax implementation team, worked very hard to carry out the roll-out, and we successfully deployed the systems in all 15 stores ahead of schedule."

Anil Patel, CEO at HotWax Commerce, comments: “UCG is in the process of creating an omni technology stack for its brands that elevates the global standard in retail, and we are proud that they chose HotWax Commerce as a key strategic partner in their solution stack."