Talon.One partnership brings new promotions and loyalty capabilities to Shopify Enterprise customers

Talon.One is laying claim to being the only enterprise grade promotions and loyalty engine to be integrated into commerce platform provider Shopify as it becomes a Premier Tier partner.

Brands that use both Shopify Enterprise and Talon.One have a single point of access to over 30 incentives tools, including personalised, behaviour driven offers, gamified rewards, and loyalty programmes.

Christoph Gerber, CEO at Talon.One, comments: “Talon.One and Shopify Enterprise are a perfect match for ambitious, global brands looking to maximise revenue. With real-time, precision-driven incentives, brands can eliminate blanket discounts that erode margins and condition customers to wait for promotions.”

“Shopify merchants can now minimise discount dependency, enhance customer lifetime value and boost profitability. This partnership will deliver a best of both worlds solution: the fully flexible and scalable loyalty and promotional capabilities of Talon.One, with all the speed, versatility, and performance advantages of Shopify Enterprise.”

Apsara Chidambaram, Head of Alliances - Partnerships at Shopify say: “Thanks to this integration, Enterprise merchants on our platform can now have the promotional flexibility of other commerce platforms, while maintaining the industry’s fastest, highest converting checkout. This integration will allow established and disruptive high volume merchants to deliver better, tailored engagements to their customers using Shopify’s enterprise stack.” 

2025 RTIH INNOVATION AWARDS

E-commerce will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.