Danish consumer electronics firm Bang & Olufsen taps YOOBIC store operations and retail app offering

Bang & Olufsen has rolled out YOOBIC technology to power its store operations and as its go to retail app, with the aim of giving teams a seamless, all in one digital hub for everything from VM checklists and store visits to their retail handbook.

B&O has over 2,000 employees across 400 stores in Europe, the US, APAC, and EMEA.

In a LInkedIn post, Fabrice Haiat, CEO and Founder at YOOBIC, said: "Excited to welcome the legendary Bang & Olufsen to the YOOBIC community. When a brand known for perfection in sound and design chooses us to power its store operations, it’s not just a win, it’s a statement."

"With 400 stores and 2,000+ employees worldwide, B&O is embracing YOOBIC as its go to platform to drive operational excellence, boost execution, and empower every store team to deliver the premium customer experience they’re famous for. Huge kudos to the B&O team for their trust. The mission is clear: streamline, elevate, and amplify. Let’s make every store visit pitch perfect."

A new chapter in our creative dialogue with Saint Laurent begins. ​
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Under the creative direction of Anthony Vaccarello, this partnership reimagines a veritable design icon: the Beogram 4000 Series turntable.​

Read more at: https://t.co/AM0HRucygx
​#BangOlufsen​#YSL… pic.twitter.com/6SDr1GbMVB

— Bang & Olufsen (@BangOlufsen) March 4, 2025

2025 RTIH INNOVATION AWARDS

In-store technology will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.