Multi-year partnership set to give DoorDash customers access to Ibotta catalogue of digital promotions

Ibotta, which lays claim to being the largest digital promotions network in North America, and rapid delivery giant DoorDash have announced a multi-year partnership to provide the latter's customers with access to the former's catalogue.

For CPG brands, this new partnership creates an opportunity to reach consumers across DoorDash’s footprint of over 115,000 non-restaurant stores on its Marketplace in North America.

“We are thrilled to enter into this partnership with DoorDash, expand the reach for our thousands of brand partners, and continue to advance our presence in the growing on-demand delivery space,” says Bryan Leach, Founder and CEO at Ibotta.

“DoorDash has long been an innovative leader in local commerce, and we are honored to be their provider of digital offers for grocery, beer, wine and spirits, and other general merchandise categories. This partnership is especially impactful as brands continue looking to the IPN to reach new audiences, expand their market share, and drive incremental units.”

“We’re focused on meeting consumers’ expectations and helping them find more value on everyday purchases,” says Fuad Hannon, VP of New Verticals at DoorDash.

“Our partnership with Ibotta brings an unmatched abundance of digital offers to consumers to help them save on groceries, essentials, gifts and more. This partnership enables CPG brands to meet consumers during timely and relevant points of purchase.”

Ibotta provided offers are expected to be live across DoorDash’s Marketplace later this year.

2024 RTIH INNOVATION AWARDS

On demand delivery was a key focus area at the sixth edition of the RTIH Innovation Awards.

The awards celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering.