Columbian supermarket chain Olímpica S.A deploys Toshiba's self-checkout and ELERA Security Suite across stores

Olímpica S.A., a Colombian supermarket chain, has become the first retailer in Latin America to implement Toshiba Global Commerce Solutions' full ELERA Security Suite.

This enables it to prevent losses and improve store security through AI powered image recognition and behaviorial detection at self-checkout.

“Olímpica S.A. is revolutionising stores by partnering with Toshiba for state-of-the-art technology, expert consulting, and comprehensive support at every stage of implementation. This project complements our traditional checkout processes while maintaining the warm, personalised service that Olímpica S.A. is known for. With Toshiba’s self-checkout systems, we aim to enrich our customers’ shopping experience by offering modern and efficient payment alternatives, including cash, cards, or electronic methods like QR codes,” says Omar Villamil, IT Manager at Olímpica S.A.

“Additionally, we are rolling out this solution to more stores nationwide, reinforcing our innovation strategy to continue enhancing the customer experience without compromising service quality.”

“Retailers today must balance efficiency with innovation to meet evolving consumer expectations. Olímpica S.A. needed a solution that reduced wait times and modernised its image while seamlessly integrating with its existing infrastructure without disrupting operations. By implementing Toshiba’s Self-Checkout and ELERA Security Suite, Olímpica S.A. can optimise customer flow, enhance payment accuracy, and deliver a faster experience,” says Manuel Medecigo, VP Sales, at Toshiba Global Commerce Solutions.

“This partnership highlights our commitment to supporting retailers with innovative, scalable, customised technologies that drive long-term success.”

2025 RTIH INNOVATION AWARDS

Self-checkout technology will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.