Health and beauty retailer Superdrug announces new exclusive partnership with Just Eat

Superdrug reports a new exclusive UK partnership with Just Eat to bring customers on demand delivery of over 8,000 products, including beauty, fragrance, baby care and medicine, in as little as 30 minutes.  

This year, Superdrug has been the most searched high street retailer on Just Eat yet to join the platform.

From November, shoppers in selected postcodes will be able to order from 29 Superdrug stores including, Marble Arch, Glasgow Fort Shopping Centre and Bristol Gallagher Retail Park, with the plan to be nationwide by March next year. . 

Superdrug’s Chief Operating Officer, Simon Comins, says: “We’re thrilled to partner with Just Eat, bringing our customers their favourite products straight to their door in 30 minutes or less. It’s no surprise that Superdrug is the most searched retailer on the platform, and this partnership perfectly supports our goal to make shopping with us as seamless and convenient as possible, wherever and however our customers choose to shop.” 

Health and beauty retailer Superdrug announces new exclusive partnership with Just Eat

The service enables customers to order directly through the Just Eat app or website, select their local Superdrug store, and choose from products spanning 43 categories. Orders are picked and packed in-store and delivered by Just Eat couriers.

Just Eat’s Grocery and Retail Director, Caroline Bates, says: “In the last year alone we’ve sold over three million health and beauty products through our app, and our new exclusive partnership with Superdrug in time for Christmas will offer our customers instant access to even more choice.”

“With over 8,000 products - from fragrance to first aid, baby essentials to beauty electricals - shopping Superdrug via Just Eat is the ultimate convenience, helping make our customers’ lives that little bit easier. “

“Our partnership with Superdrug is here to help customers sail smoothly through the festive season ensuring they stay stocked up on everyday essentials and can add a little bit of sparkle to every celebration. Whether it’s finding the perfect gift for someone special or a self-care saviour, we’re thrilled to have Superdrug on board to deliver for all our customers whatever the occasion.” 

2025 RTIH INNOVATION AWARDS

On demand delivery was a key focus area at the 2025 RTIH Innovation Awards.

VoCoVo, Everseen, Sensei, Gander, Iceland, Olio, Trust Retail, East of England Co-op, Lekkerland SE, Poq, Mamas & Papas, Varner, Sitoo, and Zebra Technologies were among our winners this year.

We received a record number of entries and many fantastic examples of the continued resilience and dynamism of the retail space during hugely challenging times.

For a full rundown of all of the shortlisted entries, click here.

Our 2025 hall of fame entrants were revealed during a sold out event which took place at The HAC in Central London on 16th October and consisted of a drinks reception, three course meal, and awards ceremony presided over by award winning comedian, actress and writer Tiff Stevenson.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “This is the awards’ fifth year as a physical event. We started off with just 30 people at the South Place Hotel not far from here, then moved to London Bridge Hotel, then The Barbican, and last year RIBA’s HQ in the West End.”

“But I’m conscious of the fact that, to quote the legend that is Taylor Swift, You’re only as hot as your last hit, baby. So, this year we’ve moved to our biggest venue yet, and also pulled in our largest number of entries to date and broken attendance records.”

He added: “This year’s submissions have without doubt been our best yet. To quote one of the judges: The examples of innovative developments across both traditional and digital retail spaces were truly remarkable.”

Congratulations to our winners, and a big thank you to our sponsors, judging panel, the legend that is Tiff Stevenson, and all those who attended our 2025 gathering.