Fashion and homeware retailer Next set to replatform mobile commerce offering to native app

Next, a British omnichannel clothing, footwear and home products retailer, will focus in 2025 on replatforming its mobile commerce offering to a native app.

In a LinkedIn post, Jessica Bennett, Lead Product Owner at Next, said that the move marks the beginning of "a new and thrilling phase in our journey".

She also shared some key milestones achieved by the Mobile Apps team over the past six months. This included the delivery of 13 planned projects and successful completion of 12 unplanned projects.

The team also: Conducted ongoing seasonal reviews, resulting in the cancellation of six original projects (with business alignment); Realised a 30-week time savings compared to initial project estimates; Experienced an increase in spend on BAU and unplanned requests; Ended the season with no projects carried over, setting Next up for a fresh start in the upcoming season.

Bennett concluded: "I’m incredibly proud of the team's dedication and achievements, and I’m excited for what the next six months will bring. Here’s to another season of growth and innovation!"

Fashion and homeware retailer Next set to replatform mobile commerce offering to native app

Vyking

In December, Vyking announced a partnership with Next, with the retailer launching both its 3D viewer and virtual try-on solutions on its mobile site. As a result, shoppers can now see in 3D and virtually try on over 200 pairs of shoes.

Thibault Marion de Procé, Co-founder and CPO at Vyking, said: "Big thanks to all the team overseeing the integration at Next and to the teams at Nike and adidas for sharing a large number of 3D models to power these experiences."

"Looking ahead to 2025, we’ll continue to expand with more 3D models, additional product categories and ultra-personalised shopping experience. We've been building..."

2025 RTIH INNOVATION AWARDS

Mobile retail will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which will open for entries in March, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.