Pets at Home hails huge omnichannel moment as it launches Easy Repeat subscription service

Pets at Home is launching a new in-store service, Easy Repeat, a subscription offering allowing customers to receive regular orders of their pets’ favourite products, backed up by a best price guarantee.

This is pitched as a big step forward in the retailer’s omnichannel offer, linking online to in-store services and the Pets Club loyalty scheme.

Pets at Home Chief Consumer Officer, Kathryn Imire, comments: “Launching Easy Repeat as an in-store as well as online service is a really exciting moment for us. Customer feedback is clear: people appreciate the service they receive from our expert colleagues and genuinely love coming into our stores.”

“Easy Repeat demonstrates our strong customer proposition, rewarding customers for loyalty and locking in a best price guarantee. This is also huge moment in our journey towards building a world class petcare platform as an omnichannel pet care provider; linking online services to the expertise of colleagues in-store. We're all for pets and this launch is another service which enables customers to spend less time thinking about essentials and more time enjoying their pets."

2025 RTIH INNOVATION AWARDS

Omnichannel retail will be a key focus area at the 2025 RTIH Innovation Awards.

The awards, which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.