LK Bennett gets personal as British brand taps Ometria customer data and experience platform

Ometria has hooked LK Bennett as a customer.

In a LinkedIn post, it said: “A brand with a uniquely British ethos (yet loved the world over), LK Bennett is renowned for vibrant prints, refined silhouettes, and expert craftsmanship, frequently spotted at glamorous events from Royal Ascot to Wimbledon and beyond.”

“It was seeking a solution that would: Unlock deeper customer understanding; Enable sophisticated personalisation at scale; Empower their team with intuitive tech. Ometria emerged as the clear choice for their needs.”

A spokesperson for the LK Bennett Digital Team said: "Creating exceptional customer experiences begins with having a comprehensive understanding of your data, alongside the ability to easily use it to personalise every touchpoint. Ometria delivers on both fronts.”

“We were particularly impressed by the platform’s intuitive usability and the deep retail expertise of the Ometria team. We know they're the right partner to power our ongoing growth, and we're excited for what's to come as we explore new and innovative ways to engage our customers."

2025 RTIH INNOVATION AWARDS

Customer experiences will be a key focus area at the 2025 RTIH Innovation Awards.

The awards. which are now open for entries, celebrate global tech innovation in a fast moving omnichannel world.

Our 2024 hall of fame entrants were revealed during an event which took place at RIBA’s 66 Portland Place HQ in Central London on 21st November, and consisted of a drinks reception, three course meal, and awards ceremony presided over by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: “The event is now into its sixth year and what a journey it has been. The awards started life as an online only affair during the Covid outbreak, before launching as a small scale in real life event and growing year on year to the point where we’re now selling out this fine, historic venue.”

He added: “Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening.”

“But just importantly we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations - resulting in more efficiency and profitability in all areas.”

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering. 

For further information on the 2025 RTIH Innovation Awards, please fill in the below form and we will get back to you asap.